CERTIFICATE IN CONFERENCE ORGANISATION (CCO)

PUTTING TOGETHER A CONFERENCE PROGRAMME

This looks at the objectives for staging the event, the likely needs of the delegates attending, room layouts and their effect on these, formulating the timings, organising the food and beverage, and speaker and audio visual considerations.

SOURCING, EVALUATING AND NEGOTIATING WITH VENUES

This covers such aspects as choosing a destination, finding the best sources of impartial information, types of venue available, visiting to evaluate, preparing for a negotiating session, calculating the vale of the event to the venue and strategies to secure the best packages.

CONFERENCE ADMINISTRATION

This pulls together all the important detail involved in putting together the event, aspects such as checking and signing venue contracts, registration, badging, delegate materials, on-site organisation, signage, care of delegates and speakers, trouble-shooting and event evaluation.

STAGING A CONFERENCE FOR PROFIT

This explores a number of the commercial considerations such as conception and positioning, costing and budgeting, pricing, framing the offer, marketing for maximum attendance and getting sponsorship.

Examination.